About us

The ALERT Store was founded in 2002 by the International ALERT Academy, with the goal of bringing ALERT’s on-campus bookstore and outdoor gear store to the web.

ALERT is a 49-week training and service program for Christian young men. Beginning with a military-style Basic Training and moving on to Emergency Response and Advanced Training in disaster relief and vocational skills, the ALERT Program strives to instill in young men foundational disciplines, positive character qualities, and a mind-set of service to God and others.

The hard-working ALERT men use the outdoor gear we sell. We’ve learned that only the best brands stand up to the constant rigors of ALERT life, so we offer you nothing less than the best combinations of value and quality.

Similarly, our staff has carefully reviewed the fine items from our books & gifts store. Avoiding items with little or no moral value, we are a store with a conscience.

Thank you for visiting our online store. The ALERT Store is located on the 2200-acre ALERT Academy campus in Big Sandy, Texas, about 2 hours east of Dallas. Should you ever be in East Texas, be sure to stop by for a visit and tour!

Our store address: